Advertise With Rockville Central
Yes, Rockville Central is glad to accept advertising!
Just send us an email at [email protected] or use our contact form to get in touch and we will get back to you as soon as possible.
To help you decide, here are the details.
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About Rockville Central:
- Focus: News and Views of Rockville Maryland — Breaking local news, politics, elections, development, city and county issues, events, recreation, entertainment, business, crime reports, volunteer opportunities, and contributor opinions.
- Founded: June, 2007
- Consistently One of the Top 5 Most Read Community Blogs in Maryland, as surveyed by Maryland Politics Watch
- Rockville Central was started to give people a civil and courteous way to participate in their community. People can find out what’s happening, be involved in public life, and express their opinions.
- Current traffic approximately 15,000 page views per month. (But growing and varies. Peak monthly has been 28,500 page views in one month.)
- Our reader survey shows:
- 88% of our readers live in Rockville, Maryland. 11% live in Montgomery County.
- 68% are 45 or older. 22% are 35-44 years old.
- 90% have a bachelor’s degree or higher.
- 50% have a household income over $125,000 per year.
- 45% Use Facebook daily.
- Are active and involved in the community.
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Advertising Options:
We currently offer two advertising options.
Home Page Box: Medium (300px by 250px) box in sidebar, visible on all pages. This ad slot will rotate between up to 5 advertisers and the monthly price for one rotation is $87.50.
Article Box: Medium box at bottom of page on article pages only. This will appear between the article body and the comments area. Rockville Central has a thriving comment section, so this is a desirable slot. We will rotate these ads between 3 advertisers and the monthly price of this will be $76.90.
We give a 10% discount for purchasing six months at one time. This also locks in current rates, as follows:
Ad Slot Price Per Month Six Months (10% discount) Home Page 300 x 250 Sidebar Box $87.50 $472.50 Article Page 300 x 250 Box $76.90 $415.24
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These examples show the placement of each:
Home Page (click to enlarge)
Article Page (click to enlarge)
Technical Requirements
- Your ad needs to be in .jpeg format, 300 pixels wide by 250 pixels high. The image file should be as high quality as possible. (If we need to compress for space reasons we will do it on our end.)
- Remember 300×250 is not a large area. The less text the better.
- Your ad can link to any page controlled by you that you wish. Many advertisers create a special landing page for their ad campaigns, rather than just using their home page. This allows you to tailor your message and track response.
- If you need it, we can work with you to develop the ad using material and language you provide. We are dedicated to making sure your advertising experience works well for you.
- Our new advertising slots start on the 1st of each month.
Fine Print
- Each ad area is shared among a number of advertiser slots. In general, we don’t allow any one advertiser to purchase more than two rotations in any ad area.
- We reserve the right to refuse advertising for reasons including but not necessarily limited to defamation, untruths, hate speech, etc.
- We do allow political advertising. This is open to all candidates and issue groups. We do not discriminate or favor particular candidates.
(Latest revision: 8/25/2010)
